What the Dog Saw: And Other Adventures

<p>Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In <i>The New Yorker,</i> his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his #1 bestsellers, <i>The Tipping Point</i>, <i>Blink</i> and <i>Outliers</i>, he has reached millions of readers. And now the very best and most famous of his <i>New Yorker</i> pieces are collected in a brilliant and provocative anthology. Among the pieces: his investigation into why there are so many different kinds of mustard but only one kind of ketchup; a surprising assessment of what makes for a safer automobile; a look at how we hire when we can't tell who's right for the job; an examination of machine built to predict hit movies; the reasons why homelessness might be easier to solve than manage; his famous profile of inventor and entrepreneur Ron Popeil; a look at why employers love personality tests; a dissection of Ivy League admissions and who gets in; the saga of the quest to invent the perfect cookie; and a look at hair dye and the hidden history of postwar America.<br> <br> For the millions of Malcolm Gladwell fans, this anthology is like a greatest hits compilation-a mix tape from America's alpha mind</p>

Author(s): Malcolm Gladwell  

ISBN 10: 0316076201
ISBN 13: 9780316076203
Pages: 410
Format: Paperback
Publication: December 14, 2010
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Other books by Malcolm Gladwell

1. Blink Paperback (2005)
2. Blink Paperback (2005)
3. Blink Paperback (2007)
4. Blink Audio - Unabridged (September 2011)
5. Blink Audio Compact Disc (November 2011)
6. Blink - The Power Of Thinking Without Thinking (January 2005)
7. Blink [With Headphones] Audio - Abridged - Spanish (February 2009)
8. Blink. Inteligencia intuitiva: &#191;Por qu&#233; sabemos la verdad en dos segundos? Paperback (November 2005)
9. Blink: Inteligencia Intuitiva Audio Compact Disc (July 31, 2007)
10. Blink: Inteligencia Intuitiva/ The Power of Thinking Without Thinking Paperback (January 30, 2010)
11. Blink: The Power of Thinking without Thinking Hardcover (January 2005)
12. Blink: The Power of Thinking without Thinking Paperback (April 2007)
13. Blink: The Power of Thinking without Thinking Compact Disc (January 2005)
14. Blink: The Power of Thinking Without Thinking Hardcover (2005/01/11)
15. Blink: The Power of Thinking Without Thinking (2005/01/18)
16. Blink: The Power of Thinking Without Thinking (2005/01/01)

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