Books on Social Media and Web Marketing

Title: Social Media Explained

This book digs deeply into the psychological and sociological factors that make social media platforms like Facebook, Twitter, and YouTube tick.

Author(s): Mark W. Schaefer

ISBN 13: 9780615840031
Pages: 142

This book is in (4) other book lists, learn more.

Title: Social Media Marketing For Dummies

With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and ...

Author(s): Shiv Singh Stephanie Diamond

ISBN 13: 9781118985533
Pages: 408

Title: New Social Network Platforms in 2016 That Is Not Facebook Or Twitter

This Book will tell you about the other social networks that are not only used by thousands, but they are also popular among users for blogging their content. Do you know of any other social network that promotes blogging?

Author(s): Khalid Zidan

ISBN 13: 9781533048189
Pages: 80

Title: The New Rules of Marketing & PR

" --Stephen Quigley, Boston University "You're not supposed to be able to do what David Meerman Scott is about to tell you in this book!

Author(s): David Meerman Scott

ISBN 13: 9781118488768
Pages: 439

This book is in (2) other book lists, learn more.

Title: Perspectives on Social Media Marketing

Author(s): Agresta, Stephanie , Bough, B. Bonin , Miletsky, Jason I.

ISBN 13: 9781435456525

Title: Social Media Marketing All-in-One For Dummies

Learn the latest social media marketing techniques

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing has been completely updated to cover the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest. Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts.

• A completely updated, all-in-one guide to social media marketing, a valuable way for businesses to reach current and new customers, assist customers with problems, and complete transactions
• Covers the latest sites and location-based services including Groupon, Rue La La, Foursquare, Google+, Pinterest, and more
• Minibooks examine the social media mix; tools and techniques; using content to grow your brand; Twitter, Facebook, Pinterest, and Google+ marketing; other sites; and how to measure results and build on success
• The perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy

Social Media Marketing All-in-One For Dummies, 2nd Edition helps you get the most from every minute and dollar you spend on marketing.

Author(s): Jan Zimmerman

ISBN 13: 9781118215524
Pages: 792