E-business and E-commerce Management

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce. E-Business and E-Commerce Management, 4th edition What approach to e-business strategy should you follow?

Author(s): Dave Chaffey  

ISBN 10: 0273719602
ISBN 13: 9780273719601
Pages: 764
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Other books by Dave Chaffey

1. Digital Marketing
2. Digital Marketing

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