List of Books on Web And Digital Marketing

List of Books on Web And Digital Marketing

Books in list (12)


Title: Get Scrappy

"Are you feeling like David in a field of marketing Goliaths? Get scrappy! Organizations of any size can use the principles in this book to stretch their digital marketing reach.
Author(s): Nick Westergaard
ISBN 13: 9780814437315
Pages: 240
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Title: The 1-Page Marketing Plan

WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth.
Author(s): Allan Dib
ISBN 13: 9781941142998
Pages: ooks#volumes"
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Title: Search Engine Optimization 2016

This book also reveals industry secrets about staying ahead of Google's algorithm, and what potential Google changes may be coming up in 2016. No matter your background, SEO 2016 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers with SEO.
Author(s): Adam Clarke
ISBN 13: 9781515345671
Pages: 182
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This book is in (4) other book lists, learn more.

Title: Digital Marketing

'I have used this book in all its editions since first publication with my undergraduate and postgraduate students.
Author(s): Dave Chaffey Fiona Ellis-Chadwick
ISBN 13: 9781292077611
Pages: 728
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Title: Digital Marketing

Author(s): Dave Chaffey
ISBN 13: 9780273746102
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Title: The Art of Digital Marketing

The principle behind the book can best be summed up as "Start with the customer and work backwards". Digital marketing fundamentally is the story of the empowered consumer.
Author(s): Ian Dodson
ISBN 13: 9781119265702
Pages: 400
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Title: Digital Marketing Analytics

Author(s): Hemann, Chuck/ Burbary,
ISBN 13: 9780789750303
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Title: Strategic Digital Marketing

Author(s): Eric Greenberg
ISBN 13: 9780071819503
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Title: The Art of Social Media

"A bottom-up strategy [intended] to produce a focused, thorough, and compelling presence on the most popular social-media platforms ... [guiding] you through steps to build your foundation, amass your digital assets, optimize your profile, ...
Author(s): Guy Kawasaki;Peg Fitzpatrick
ISBN 13: 9781591848073
Pages: 208
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This book is in (6) other book lists, learn more.

Title: Understanding Digital Marketing

Understanding Digital Marketing is a practical, no-nonsense guide to digital marketing channels and strategy. Clear, informative and entertaining it will help readers to:.
Author(s): Damian Ryan
ISBN 13: 9780749471026
Pages: 432
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