Book by Entrepreneurs about their Startup

Biographies by Entrepreneurs about their Startup

Books in list (22)


Title: The Birth of a Brand

Brian Smith's story as the founder of the world-renowned UGG Australia brand is a hero's journey and roadmap to success with stories of achievements, failures, lucky breaks, and near disasters. Brian's guiding principle: You can't give birth to adults. Every company is conceived as an idea and birthed into reality, and the baby business grows through its infancy, toddler years, early youth, and tumultuous teens, to eventually arrive at maturity. For those who have yet to set their dreams into action or those who are already on the rocky road to success, this book is a candid, colorful, outrageous, enlightening adventure in product development, world-wide brand recognition, and star-struck fame and fortune. A mentor and advocate to business leaders and entrepreneurs, Brian Smith shows how you can find your passion and follow it to a rewarding, happy, fulfilling life. Written with time-worn truisms and business acumen, Brian's amazing story proves that you can stick to your guns, authenticity, and spiritually and still grow a wildly successful career and company.
Author(s): Brian Smith
ISBN 13: 9781582705354
Pages: 256
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Title: Sam Walton, Made in America

Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure if his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
Author(s): Sam Walton;John Huey
ISBN 13: 9780553562835
Pages: 346
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Title: Losing My Virginity

That's the philosophy that has allowed Richard Branson, in slightly more than twenty-five years, to spawn so many successful ventures. From the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and nearly a hundred others, ranging from financial services to bridal wear, Branson has a track record second to none. Losing My Virginity is the unusual, frequently outrageous autobiography of one of the great business geniuses of our time. When Richard Branson started his first business, he and his friends decided that "since we're complete virgins at business, let's call it just that: Virgin." Since then, Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy. Many of Richard Branson's companies--airlines, retailing, and cola are good examples--were started in the face of entrenched competition. The experts said, "Don't do it." But Branson found golden opportunities in markets in which customers have been ripped off or underserved, where confusion reigns, and the competition is complacent. And in this stressed-out, overworked age, Richard Branson gives us a new model: a dynamic, hardworking, successful entrepreneur who lives life to the fullest. Family, friends, fun, and adventure are equally important as business in Branson's life. Losing My Virginity is a portrait of a productive, sane, balanced life, filled with rich and colorful stories: Crash-landing his hot-air balloon in the Algerian desert, yet remaining determined to have another go at being the first to circle the globe Signing the Sex Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins Fighting back when British Airways took on Virgin Atlantic and successfully suing this pillar of the British business establishment Swimming two miles to safety during a violent storm off the coast of Mexico Selling Virgin Records to save Virgin Atlantic Staging a rescue flight into Baghdad before the start of the Gulf War . . . And much more. Losing My Virginity is the ultimate tale of personal and business survival from a man who combines the business prowess of Bill Gates and the promotional instincts of P. T. Barnum.
Author(s): Richard Branson
ISBN 13: 9780307720740
Pages: 588
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Title: Built from Scratch

Chronicling one of the great business success stories of modern times, this lively tale of two entrepreneurs follows the authors as they build one of the most profitable specialty chains in history. Reprint. 25,000 first printing.
Author(s): Bernie Marcus;Arthur M. Blank
ISBN 13: 9780812933789
Pages: 332
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Title: Bloomberg by Bloomberg

The remarkable story of how Michael Bloomberg created a media empire "Lots of entrepreneurs make money. Brash, aggressive, and supremely self-confident, Michael Bloomberg, the visionary leader of the world's fastest-growing media empire, has been hailed as the new standard for what it takes to win in the Information Age. Dismissed from Salomon Brothers in 1981, Bloomberg immediately took his money and acerbic personality and started Bloomberg L.P. Bolstered by a $30 million investment from Merrill Lynch, the company and the man have been sprinting ahead of the pack ever since. Only twenty years after founding, he's at the top of his industry. And on June 5, 2001, he added mayoral candidate for New York City to his list of accomplishments and aspirations. If elected, powerhouse Michael Bloomberg will bring his own brand of leadership-and personal style-to the city that never sleeps.
Author(s): Michael Bloomberg;Matthew Winkler
ISBN 13: 9780471208884
Pages: 280
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Title: What You See Is What You Get

Author(s): Sugar, Alan
ISBN 13: 9780330520478
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Title: Direct from Dell: Strategies That Revolutionized an Industry

At nineteen, Michael Dell started his company as a freshman at the University of Texas with $1,000 and has since built an industry powerhouse. As Dell journeys through his childhood adventures, ups and downs, and mistakes made along the way, he reflects on invaluable lessons learned.

Michael Dell's revolutionary insight has allowed him to persevere against all odds, and Direct from Dell contains valuable information for any business leader. His strategies will show you effective ways to grow your business and will help you save time on costly mistakes by following his direct model for success.

Author(s): Michael Dell
ISBN 13: 9780060845728
Pages: 272
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Title: Be Obsessed Or Be Average

From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a bold and contrarian wake-up call for anyone truly ready for success. One of the 7 best motivational books of 2016, according to Inc. Magazine. Before Grant Cardone built five successful companies (and counting), became a multimillionaire, and wrote bestselling books... he was broke, jobless, and drug-addicted. Grant had grown up with big dreams, but friends and family told him to be more reasonable and less demanding. If he played by the rules, they said, he could enjoy everyone else’s version of middle class success. But when he tried it their way, he hit rock bottom. Then he tried the opposite approach. He said NO to the haters and naysayers and said YES to his burning, outrageous, animal obsession. He reclaimed his obsession with wanting to be a business rock star, a super salesman, a huge philanthropist. He wanted to live in a mansion and even own an airplane. Obsession made all of his wildest dreams come true. And it can help you achieve massive success too. As Grant says, we're in the middle of an epidemic of average. The conventional wisdom is to seek balance and take it easy. But that has really just given us an excuse to be unexceptional. If you want real success, you have to know how to harness your obsession to rocket to the top. This book will give you the inspiration and tools to break out of your cocoon of mediocrity and achieve your craziest dreams. Grant will teach you how to: · Set crazy goals—and reach them, every single day. · Feed the beast: when you value money and spend it on the right things, you get more of it. · Shut down the doubters—and use your haters as fuel. Whether you're a sales person, small business owner, or 9-to-5 working stiff, your path to happiness runs though your obsessions. It's a simple choice: be obsessed or be average.
Author(s): Grant Cardone
ISBN 13: 9781101981054
Pages: 208
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Title: How to Get Rich: One of the World's Greatest Entrepreneurs Shares His Secrets

Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn't selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way. He reveals, for example, why a regular paycheck is like crack cocaine; why great ideas are vastly overrated; and why "ownership isn't the important thing, it's the only thing."
Author(s): Felix Dennis
ISBN 13: 9781591842712
Pages: 291
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Title: How Did You Do It, Truett?

How does a man working behind the counter of a mom-and-pop diner for 21 years turn a good idea into a restaurant chain with $2 billion in annual sales? The founder and CEO of Chick-fil-A, offers countless nuggets of wisdom in this work.
Author(s): S. Truett Cathy
ISBN 13: 9781929619337
Pages: 95
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Title: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time

The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into a company with over sixteen hundred stores worldwide and a new one opening every single business day. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfaction. In Pour Your Heart Into It, CEO Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience. Marketers, managers, and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that "has changed everything . . . from our tastes to our language to the face of Main Street." (Fortune)
Author(s): Howard Schultz;Dori jones Yang
ISBN 13: 9780786883561
Pages: 368
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Title: Start Something That Matters

Why this book is for you: • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job. • You want to love your work, work for what you love, and have a positive impact on the world—all at the same time. • You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away. • You’re looking for a new model of success to share with your children, students, co-workers, and members of your community.
Author(s): Blake Mycoskie
ISBN 13: 9780812981445
Pages: 224
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Title: Everything Is Possible: Life and Business Lessons from a Self-Made Billionaire and the Founder of Slim-Fast

In Everything Is Possible, Dan Abraham, the legendary founder of Slim-Fast, recounts the story of his personal and business life, starting from his childhood and army years and his purchase of Thompson Medical for $5,000 when he was in his early twenties, and culminating in the sale of Slim-Fast for $2.3 billion in 2000. At the heart of Everything Is Possible are 16 life lessons that Abraham has picked up in sixty years of a hard-working business career. Among them:

  • There is no such thing as a mistake (see pages 198–202)
  • Why I always insured that my suppliers made a profit (see pages 208–9)
  • The philosophy of continuous improvement (see pages 202–5)
  • If you have a theory and the facts dispute it, drop your theory (pages 205–8)
  • The realization that we all have both good and bad luck in our lives, but many of us don't prepare for either (pages 216–9)
  • I never saw a man pick a fight with a stronger man (pages 191–5)

But this memoir, a brilliant guide for anyone starting and growing a business, is about far more than business. Abraham tells the heartwarming story of growing up in a modest home in Long Beach, New York, and the lessons he learned from his mother, father, and one high school teacher that have guided him ever since. And there is more, much more: a discussion of his beliefs about the pleasure of giving; what he has learned from Judaism about ethics and the Golden Rule; and what he learned from his experiences with the FDA about the importance of compromise and about the necessity to fight hard when you believe you're right.

At a time, when newspapers are filled with reports of business fraud and deceptions, and when so many people believe that to have spectacular success in business you have to be ruthless and dishonest, this is an account of a business life that has been lived honorably, passionately, and successfully, and with fun. Everything Is Possible is a book to be savored and shared with young and old alike.

Author(s): S. Daniel Abraham
ISBN 13: 9781557048509
Pages: 240
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Title: Shoe Dog: A Memoir by the Creator of Nike

In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight grossed eight thousand dollars that first year, 1963. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, it’s one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that’s surprising, humble, unfiltered, funny, and beautifully crafted, he tells his story at last. It all begins with a classic crossroads moment. Twenty-four years old, backpacking through Asia and Europe and Africa, wrestling with life’s Great Questions, Knight decides the unconventional path is the only one for him. Rather than work for a big corporation, he will create something all his own, something new, dynamic, different. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers—as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.
Author(s): Phil Knight
ISBN 13: 9781501135910
Pages: 400
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Title: Like a Virgin: Secrets They Won't Teach You at Business School

It’s business school, the Branson way. Whether you’re interested in starting your own business, improving your leadership skills, or simply looking for inspiration from one of the greatest entrepreneurs of our time, Richard Branson has the answers. Like a Virgin brings together some of his best advice, distilling the experiences and insights that have made him one of the world’s most recognized and respected business leaders. In his trademark thoughtful and encouraging voice, Branson shares his knowledge like a close friend. He’ll teach you how to be more innovative, how to lead by listening, how to enjoy your work, and much more. In hindsight, Branson is thankful he never went to business school. Had he conformed to the conventional dos and don’ts of starting a business, would there have been a Virgin Records? A Virgin Atlantic? So many of Branson’s achievements are due to his unyielding deter­mination to break the rules and rewrite them himself. Here’s how he does it.

Author(s): Richard Branson
ISBN 13: 9781591845683
Pages: 352
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Title: Start Something That Matters

Why this book is for you: • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job. • You want to love your work, work for what you love, and have a positive impact on the world—all at the same time. • You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away. • You’re looking for a new model of success to share with your children, students, co-workers, and members of your community.
Author(s): Blake Mycoskie
ISBN 13: 9780812981445
Pages: 224
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Title: Onward

In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.
Author(s): Howard Schultz
ISBN 13: 9781609613822
Pages: 384
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Title: Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served—just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990.

Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it?

With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

Author(s): Jackie Freiberg
ISBN 13: 9780767901840
Pages: 384
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Title: Grinding It Out

But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one ...
Author(s): Ray Kroc
ISBN 13: 9781250130280
Pages: 256
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Title: Eat Mor Chikin: Inspire More People: Doing Business the Chick-Fil-a Way

Truett Cathy s commitment reaches far beyond the people who work and eat in his restaurants. Through WinShape Centre Foundation, funded by Chick-fil-A, he operates foster homes for more than 1,600 children and has provided scholarships for more than 16,500 students.

In Eat Mor Chikin: Inspire More People, Cathy challenges readers to focus on people and principles. The principles he outlines in this book have brought success to his business, and he insists that anyone who follows them will surely enjoy similar results.

Author(s): S.Truett Cathy
ISBN 13: 9781929619085
Pages: 208
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Title: Against the Odds

This book is about how a British inventor, against all odds, took on the multinationals and revolutionised housekeeping by inventing the bagless vacuum cleaner - and became a multi millionaire at the same time. How did a maverick English inventor manage to design, market and make money from his own invention, toppling market leaders in the process? This inspirational autobiography tells the remarkable story behind James Dyson and his most successful invention to date Â- the Dual Cyclone. This revolutionary (bagless) vacuum cleaner has taken the market by storm, but not without years of personal struggle and crises for its inventor. Faced with little or no support at every turn, Dyson's extraordinary story shows how his unswerving optimism and self-belief has brought him spectacular success.
Author(s): James Dyson
ISBN 13: 9781587990144
Pages: 308
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Title: An Enterprising Life

When Jay Van Andel, at age fifteen, began charging classmates twenty-five cents for rides to school in his Model-A Ford, he had little inkling of where his enterprising spirit would take him in the years to come. Yet it was this very ingenuity, combined with courage, faith, and a remarkable perseverance, that eventually enabled him to cofound and build the Amway Corporation, a multibillion dollar company whose global success has become a symbol of the American Dream in its purest and most inspiring form.

An Enterprising Life is Jay Van Andel's account of the adventures, hardships, faith, and determination that built the industry giant that embodies the true spirit of free enterprise. Here, for the first time, Mr. Van Andel sheds light on his private struggles, public battles, and personal triumphs, providing Amway employees and distributors, businesspeople, and entrepreneurs with the real story of a leader whose vision created a company that goes beyond the commercial by helping people help themselves.

In this moving autobiography, Mr. Van Andel pays tribute to the people who helped him along the way. He describes his early business ventures with his lifelong friend, most loyal supporter, and Amway cofounder, Rich DeVos. Providing inspiring and often humorous accounts, he recalls their early business ventures (including an air-servicebusiness with planes that tended to run out of gas!), their youthful adventures (such as their ill-fated voyage to the Caribbean on the leaky schooner, Elizabeth), and their hard-won success with the Amway Corporation. With heartfelt tenderness, he shares the story of his steadfast love for his wife, Betty, a partner and friend to him formore than forty-five years, and his pride in their four children. Throughout, he continually attests to the strength he has derived from his unwavering faith in God - imparting to readers how this crucial influence has kept him going through good times and bad.

With pointed honesty, Mr. Van Andel also confronts the painful controversies that have occasionally plagued Amway during its rise to industry leader. He uncovers some of the hostility of the U.S. government toward truly "free" enterprise and its attempts to extinguish Amway despite its inarguable contributions to America and its economy. Describing the various roles he has played within that government administration, he relates an insider's knowledge of public policy and how it has failed America's corporations. Moreover, he reveals the bias of some members of the press-and how they've fought him every step of the way by distorting the truth and placing sensationalism above justice. Ultimately, though, Mr. Van Andel offers a message of hope, because, despite these seemingly insurmountable obstacles, Amway has not only survived, but prospered-in the true fashion of the American Way.

Now, having built a seven-billion-dollar corporation and made invaluable contributions to medicine, education, and millions of individual lives, Jay Van Andel shares his wisdom and insights into life, faith, and the meaning of integrity. As he himself says, "This is more than the history of a corporation, it is a story about the potential of every human who is fortunate enough to live in freedom, who is willing to work hard, and who is not afraid of failure. It is the story of true success."

Author(s): Jay Van Andel
ISBN 13: 9780887309977
Pages: 256
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