The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources


The SPIN Selling Fieldbook includes: Individual diagnostic exercises Illustrative case studies from leading companies Practical planning suggestions Provocative questionnaires Practice sessions to prepare you for dealing with challenging ...

Author(s): Neil Rackham  

ISBN 10: 0070522359
ISBN 13: 9780070522350
Pages: 224
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